Business + Tech Innovation Jam, a 6-week program where teams compete in three phases, simulating critical aspects of the product development process. I worked with Product Manager, 2 Developers, Business Analyst to create Chiron together.
Celina: Product Manger
Teddy: Business Analyst
Debbie: Software Engineers
Interaction Design
Wireframing
Design System
Branding
2024 Fall | 6 weeks
Ideat-Create-Demonstrate
Problem
While inclusivity is a buzzword in many industries, it’s rarely applied to the gym space. This lack of support can make workouts feel inefficient, frustrating, and sometimes even unsafe..
Our mission was to create a product that promotes confidence and comfort for every user, regardless of body type or fitness level.
Our target users are intermediate gym-goers who want effective workouts but often face challenges with machine accessibility and guidance. Chiron aims to empower them by providing:
Personalized guidance for using machines correctly and confidently.
Optimize workout routines with machine availability and alternative exercises.
Tailored adjustments and advice for users of all body types, ensuring a safe and inclusive gym experience.
Final Design
Only 4-step process (Goal, Time, Confidence, Gym Location) tailors the app to individual needs.
Streamlines user entry while collecting valuable data for gyms to enhance member retention and satisfaction.
Step-by-step setup and usage guidance, customized for different body types, ensures safe and effective workouts.
Reduces the costs for staff assistance while building user trust and confidence, improving gym retention rates.
Suggests alternate exercises or equipment when a machine is unavailable, keeping workouts on track.
Optimizes equipment usage and reduces user frustration during peak hours, enhancing overall gym satisfaction.
Real-time traffic data and peak hour predictions help users avoid crowds and plan better workouts.
Supports gyms in managing traffic flow and improving user experience, reducing complaints and boosting loyalty.
Research
To identify key pain points, we engaged with intermediate gym users, gathering insights into their frustrations with machine guidance, the impact of crowded gyms, and their experiences with equipment not suited to diverse body types.
User Quote
Insight
Clear, step-by-step guidance and alternative can help users confidently adapt to new equipment, keeping workouts on track.
Gym equipment is often designed for larger body frames, leaving users with smaller or diverse body types struggling to adjust.
Peak times can feel overwhelming. Machines are hard to access, and confusing settings make it even more challenging.
Many users turn to YouTube or occasional trainer tips for help.
Total Addressable Market(TAM)
Serviceable Addressable Market(SAM)
Serviceable Obtainable Market(SOM)
Ideation
Our MVP prioritization focuses on improving accessibility, safety, and convenience, ensuring that Chiron meets the immediate needs of gym-goers while setting a foundation for scalable growth.
Testing
Working with non-designers taught me a valuable lesson: tools like Figma’s Auto Layout, while powerful, aren’t always the most accessible for those unfamiliar with them. I realized it’s better to hold off on using Auto Layout until after key design decisions are finalized, ensuring the workflow remains inclusive and adaptable. For example, usability pivots like shifting to a collapsible layout were easier to adjust without Auto Layout, allowing for smoother collaboration and quicker iteration during crucial decision-making stages.
Designing for DEI opened my eyes to just how dangerous accessibility issues can be when overlooked. It was sobering to realize how many designs cater only to the majority, leaving those with different needs feeling excluded—or worse, unsafe. This project deepened my understanding of the responsibility designers have to create solutions that genuinely work for everyone, not just the average user.
Expand partnerships with major gym chains to integrate machine databases.
Explore gamification features to increase long-term user engagement.